Innovative products and a dedicated sales force had brought the Houston-based organisation to the forefront of a highly competitive, yet niche, market. But something was missing.
Due to its recent international expansion, additional offerings and new markets, Inhance Technologies needed a new perspective on its story that could be told more effectively and consistently worldwide.
To launch the new Thermosafe product range, Jotun wanted an integrated campaign of traditional and digital marketing to reach their target customers and challenge their mindset. Here's how we did it.
