With the power to measure marketing activities like never before, allowing for fully targeted, fully tailored content, there’s never been a closer link between sales and marketing. In fact, S&M has never been more prolific.
Our latest issue of Five explores the dark arts of Marketing Automation. Buckle up and enjoy.
Download your (digital) copy here.
Sales and Marketing, or Sales vs Marketing?
Steve Milne talks about the importance of aligning the efforts of sales and marketing teams.
Email marketing best practices
The dos and don'ts of email campaigns.
Webinar: Making the Shift From Tradeshow Marketing to Nurture Campaigns
Red Brodie talks about shifting your event activity online
Try it out today
You’ve probably already thought of a few areas where this applies to your customers. Building on those first thoughts will create a solid roadmap for how personalization to those issues can make your marketing output better, faster, stronger, and more impactful.